The mystery of the missing umbrella – idea validation

  • Posted by Graham Dockrill
  • On November 26, 2018
Not all ideas make good businesses.  One of the most important tasks to undertake in any start-up or established company going into a new venture is validating your market. The sharing economy has disrupted the taxi industry, the accommodation sector and is now being applied to other verticals, some with more success than others. A […]
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